/ Loyalty & Rewards

Industries Mobility Industry / Retail & Convenience / Banking

Inergy 24 can provide a best-in-class loyalty and rewards platform that effectively engages and retains your customers by providing them with personalized experiences and tangible incentives for their continued loyalty.

From earning points, to spending, to complete programme management, the comprehensive set of features can be selected by you and easily adapted by brand, by geography, by duration, the possibilities are endless.

KEY FEATURES

Personalization. The platform is able to gather and analyze customer data to provide personalized rewards and experiences based on the customer's preferences and behaviours.
Multi-channel integration. The platform is able to seamlessly integrate with multiple channels, such as mobile apps, websites, social media, and in-store experiences, to create a cohesive and consistent customer journey.
Flexible rewards system. The platform should offers a flexible rewards system which can be tailored to meet the most simple and the most complex requirements.
Redemption flexibility. The platform can allow customers to redeem their rewards in a variety of ways, such as discounts, free products or services, cashback, or charitable donations.
Gamification. The platform can incorporate gamification elements, such as challenges, badges, and leaderboards, to create a fun and engaging experience for customers.
Analytics and reporting. The platform provides detailed analytics and reporting on customer behaviour, reward program effectiveness, and ROI, which can help businesses to optimize their loyalty and rewards strategy over time.

Overall, our best-in-class loyalty and rewards platform prioritises customer engagement, personalization, and flexibility, while also providing valuable insights and measurable results for businesses.

From the platform you can expect:

Loyalty Program Management.
3rd Party Loyalty Acceptance.
Point Management.
Prize Management.
Loyalty Tiers Management.
Loyalty Tiers Points Scheme.
Loyalty Tier Business Rules.
Loyalty Card Management.
Vouchers & Coupons.
Mobile & Card Method of Payment.
Product Based Loyalty.
Promotion Management.
Customer Enquiry Management.
Loyalty Engagement Rule Engine.
Branded Self Service Head Office Portal.
Branded Consumer Portal.
Branded Merchant Portal.
SMS & Email Notifications for Consumers.
B2B & B2C Loyalty Programs.
Customer Segmentation.

/ Mobile Loyalty

Bringing Loyalty on to Mobile devices provides a simple, fast and efficient approach to managing programmes. It’s convenient, it can increase customer engagement, reduces cost, provides immediate data and insights, and improves customer experience and administration.

Convenience. Customers can easily access their loyalty rewards and track their progress on their mobile device, without the need for physical loyalty cards or remembering to carry them. This makes it more convenient and streamlined for customers.
Increased engagement. Mobile loyalty systems can provide personalized and targeted offers and incentives to customers based on their purchase history and preferences, which can increase their engagement and encourage them to make repeat purchases.
Real-time updates. Mobile loyalty systems can provide real-time updates on rewards, points, and special offers, which can help to keep customers informed and engaged.
Cost savings. Businesses can save costs on printing and distributing physical loyalty cards, as well as reduce the risk of fraud or loss associated with physical cards.
Data insights. Mobile loyalty systems can provide immediate valuable data insights on customer behaviour and preferences, which can help businesses to optimize their loyalty programs and improve their overall marketing strategies.
Improved customer experience. Mobile loyalty systems can offer a seamless and personalized experience for customers, which can help to improve customer satisfaction and loyalty.
Increased sales. By offering personalized incentives and rewards, mobile loyalty systems can encourage customers to make more frequent and higher-value purchases, which can increase overall sales for businesses.

/ Earn & Burn

With the all inclusive platform your customers are able to earn and burn points from one platform.

Earning points is easy with the platform and key features include:

Receive rewards. Customers can earn loyalty points or rewards for each purchase they make. Choose from set points per transaction, points per visit, percentage of the transaction amount, points for activity, etc. It’s all up to you!
Referral rewards. Customers can earn rewards for referring friends or family members to the brand. This could include a discount code or a set number of loyalty points.
Bonus rewards. Customers can earn bonus rewards for reaching certain milestones or completing certain actions. For example, they may earn a bonus reward for making five purchases in a month.

Redeeming loyalty points is just as easy to set up and administer:

Multiple options exist for redeeming points including, redeem for prizes, convert to cash equivalent electronic vouchers or provide instant gratification services such as a free coffee.

Options also exist to redeem points if customers would like to mitigate their impact on the environment through buying carbon offsets.

Importantly, the levels of security that applies through a digital loyalty programme has a significant impact on fraud resulting in reduced costs to the business.

The system has been designed to be used across muti-factors including cards, mobile apps, mobile numbers and USSD which can be used on its own or together.

Overall, by introducing a combination of earn and burn features, businesses can create a loyalty program that provides tangible incentives for customers to engage with the brand and drive repeat business. This can help to build stronger customer relationships and drive long-term business growth.

/ Prize Management

The Platform will allow a streamlined, efficient and easily accessible tool to manage the issuing of rewards and prizes. By leveraging the prize management facility, businesses can create a loyalty program that is engaging, cost-effective, and optimized for driving repeat business and customer loyalty.

Prize catalogue management. Enables your businesses to manage a catalogue of rewards and prizes that are available to customers. This may include products, services, experiences, or exclusive benefits.
Point valuation and redemption. This enables businesses to set point values for each reward or prize and manage the redemption process when customers want to redeem their loyalty points for rewards.
Personalization. Businesses can personalize rewards and prizes for individual customers based on their preferences and purchase history, which can help to increase customer loyalty and drive repeat business.
Partner management. Assist in managing partnerships with other companies or brands that offer rewards or prizes as part of the loyalty program.
Reporting and analytics. Valuable data and insights are provided on the types of rewards and prizes that are most popular among customers, enabling you to optimize prize and reward offerings and improve their overall loyalty program strategy.
Notification and communication. Helps businesses communicate with customers about their rewards and prizes, including notifications of new rewards and reminders to redeem rewards before they expire.

Overall, a prize management system within a loyalty platform is a critical component for managing a successful loyalty program. It provides businesses with the tools they need to manage a catalog of rewards and prizes, personalize rewards for individual customers, manage partnerships, analyze data and insights, and effectively communicate with customers about their rewards and prizes.

/ Campaign Management

Effective Campaign Management is a Click Away

Businesses can create, manage, and monitor short term promotions or loyalty programmes from one integrated system. Our tailored white label platform helps to manage campaigns to allow effective and time savings solutions.

With multiple methods of onboarding your communication with your customer is critical at this early stage.

The optional Branded Mobile Application also provides:

Push Notifications.
Enquiry functionality.
Message Inbox.
Site Locator & Site Search including geofencing limits on capmaigns.
Invite a Friend.
Detailed reporting and analysis of campaign efficiency.

/ B2B Loyalty Management

The Platform can also help businesses create a branded portal to allow your B2B customers to be rewarded for their loyalty to your brand.

Just as under B2C, you are able to allocate prizes, points, vouchers, coupons and promotions for your loyal B2B customers to help drive repeat business, increased competitiveness and sales growth.

By investing in a loyalty programme for your B2B customers, you can create a strong foundation for long-term success and profitability.

/ Multi- Partner Programmes

Extending the reach of a Loyalty programme to include other businesses can make a significant difference to the competitiveness of a programme.

The Platform has been designed so that customers can earn loyalty points or rewards at other businesses and can redeem them at the business that accepts third-party loyalty rewards.

Overall, the Platform can enable, multi-partner loyalty programs which can be a powerful tool for businesses to increase customer loyalty and engagement across multiple businesses.

By partnering with other businesses in a loyalty program, businesses can increase their marketing reach, attract new customers, increase customer loyalty, and benefit from cost savings.